Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Unlock the power of digital marketing with the Google AdWords Fundamentals Quick Start Guide. This online marketing training is designed for beginners and professionals alike, offering actionable insights to master SEO techniques and optimize ad campaigns.


Learn to create, manage, and measure effective ads while gaining essential SEO skills. Whether you're a business owner, marketer, or aspiring digital expert, this guide simplifies complex concepts into easy-to-follow steps.


Elevate your digital marketing course knowledge and drive results. Start your learning journey today!

Google AdWords Fundamentals Quick Start Guide is your ultimate resource to master online advertising and boost your digital marketing skills. This course offers practical, hands-on training to help you create and manage effective ad campaigns. With self-paced learning, you can progress at your own speed while gaining insights from real-world examples. Learn essential strategies for keyword targeting, budget management, and performance tracking. Whether you're a beginner or looking to refine your skills, this guide equips you with the tools to succeed in Google Ads. Start your journey today and unlock the potential of data-driven advertising!

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Course structure

• Introduction to Google AdWords Fundamentals
• Setting Up Your First Google Ads Campaign
• Keyword Research and Optimization Strategies
• Crafting High-Converting Ad Copy
• Understanding Quality Score and Its Impact
• Budgeting and Bidding Techniques for AdWords
• Tracking and Analyzing Campaign Performance
• Leveraging Ad Extensions for Better Engagement
• Advanced Targeting Options for Google Ads
• Troubleshooting Common AdWords Issues

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Google AdWords Fundamentals Quick Start Guide is designed to help learners master the essentials of Google Ads, a critical tool for digital marketing success. By completing this guide, you'll gain a solid understanding of campaign creation, keyword targeting, and performance tracking, ensuring your ads reach the right audience effectively.


This self-paced guide is ideal for beginners and professionals alike, offering flexibility to fit into busy schedules. While there's no fixed duration, most learners can complete the material within a few hours, making it a quick yet impactful resource for enhancing web development skills and digital marketing expertise.


Aligned with modern tech practices, the guide emphasizes the importance of data-driven decision-making and automation in ad campaigns. It also covers current trends like AI-powered bidding strategies and audience segmentation, ensuring your knowledge stays relevant in today's competitive landscape.


Whether you're exploring a coding bootcamp or diving into digital marketing, the Google AdWords Fundamentals Quick Start Guide provides actionable insights to elevate your skills. Its practical approach ensures you can apply what you learn immediately, making it a valuable addition to your professional toolkit.

Cybersecurity Training has become a critical need for businesses in the UK, with 87% of UK businesses reporting cybersecurity threats in recent years. The Google AdWords Fundamentals Quick Start Guide plays a pivotal role in equipping professionals with the skills to address these challenges. By mastering tools like AdWords, businesses can not only enhance their digital marketing strategies but also integrate cyber defense skills into their campaigns, ensuring secure and ethical practices. The guide is particularly relevant for professionals seeking to specialize in ethical hacking and cybersecurity, as it provides foundational knowledge that complements advanced training. With the rise of cyberattacks, businesses are increasingly investing in training programs that combine technical expertise with practical marketing tools. Below is a responsive Google Charts Column Chart and a clean CSS-styled table showcasing the prevalence of cybersecurity threats in the UK: ```html
Year Percentage of UK Businesses Facing Threats
2021 85%
2022 87%
2023 89%
``` This data underscores the urgency for businesses to adopt comprehensive cybersecurity training programs, integrating tools like AdWords to stay ahead in a competitive and threat-prone market.

Career path

AI Engineer: High demand for professionals skilled in machine learning and AI development. Average salaries in tech for this role range from £60,000 to £90,000 annually.

Data Scientist: Experts in data analysis and predictive modeling are highly sought after, with salaries averaging £55,000 to £85,000.

Cloud Architect: Specialists in cloud infrastructure design and management are in demand, earning between £70,000 and £100,000.

Cybersecurity Specialist: Increasing need for professionals to protect digital assets, with salaries ranging from £50,000 to £80,000.

Software Developer: Continual demand for coding and software development skills, with average salaries of £40,000 to £70,000.